2 weeks (design phase), followed by 4 weeks of development
team:
As a UX/UI designer, I worked for the WBX development studio. In addition to me, the following people were working on the project:
Alexander Rusakovich- Team lead Alexey Kuznetsov - Senior Drupal developer Anneta Jigalskaya - Context ad specialist Oleg Kulinkovich - Project manager
my role & responsibilities:
Role: UX/UI Designer
Responsibilities:primary and secondary research (such as user / stakeholder interviews and competitive analysis). Defining problems and developing solutions through wireframing and prototyping (with both low-fidelity and high-fidelity options), followed by usability testing. Providing UI kit & assets for developers (WBX).
requirements:
Full adaptability across all major devices
Feedback functionality
Juicy-looking visual style
Product catalogue
Equipment rental catalogue
the goal:
Develop a website with a juicy-looking design that sets the company apart from competitors. The site should showcase company's reliability as a partner who providing comprehensive information about their product catalogue and services. It must also include an application form for feedback collection.
about the project:
FreshIce - a young company specializing in wholesale sales of imported ice cream and frozen semi-finished products, as well as refrigeration equipment rental.
Home Page
Design adaptation for all basic devices (mobile phones, tablets)
Mobile layout
Adaptive design for all major devices using Bootstrap framework grids for design layout.